top of page
CREATIVEDIRECTOR_V3.png
TheMill.png

AYMERIC DEMEAUTIS 

I'm a creative director based in Paris, FR who specialises in alternative styles of thinking, strategy, and creative direction. With 15+ years in production & post production, I now specialise in creating and executing open ended narrative-led campaigns through film, design, and immersive tech—building systems and unique experiences for some of the world’s biggest brands.

Some of the studio's & agencies I've collaborated with:

ReflexGroup.png
Adeus.png
Cactus.png
Droga5.png
SheriffProjects.png
Aircards.png
_SHOWREEL_HALO_INFINITE_16-9.png

Halo Infinite × Monster Energy

Cinematic teasers set in the Halo Infinite universe, bringing Monster Energy’s limited-edition cans to life across social. A high-impact blend of in-game assets, storytelling, and faction-driven worldbuilding.

Creative & Art Direction • Social Campaign

Halo_Infinite_Can_01.png
Halo_Infinite_Can_02.png
Coors Light - The Fresh Climb copy.jpg

Coors ‘Fresh Climb'

A surreal winter odyssey where entire landscapes were rebuilt in CG—snow-dusted forests and towering peaks transforming Coors’ message into a cinematic climb toward freshness.

3D Generalist • Environment Modelling • Cinematic VFX

Coors_001.jpg
Screenshot 2025-10-02 193510.png
68ca93be7de9d5f0b27698b2_Binance_x_Alpine_mural.webp

Binance x Pierre Gasly F1 Experience

A fan-designed F1 helmet revealed through hand-painted murals, AR, and cinematic VFX—blending culture, technology, and race-day hype in the heart of Melbourne.

Creative Direction • Digital Activation • AR/VR

Poster_02.png
68ca93c8e6d0d721ecee9050_BINANCE_GASLY.jpg
Audi 'Birth_01.jpg

Audi 'Birth'

A poetic metamorphosis where muscle becomes metal, Audi “Birth” transforms a herd of galloping horses into sculpted automotive forms. The film blurs the line between nature and engineering, using seamless VFX to embody Audi’s vision of innovation through motion.

3D • VFX • Photoreal Cinematics

Audi 'Birth' copy+02.jpg
Audi 'Birth' copy+03.jpg
_NS_REBRAND_V1.jpg

No Standing Rebrand

A complete transformation of No Standing from a boutique branding agency into a global creative innovation studio. The rebrand spanned strategy, positioning, and identity—redefining how the agency presents itself in the market—while an operational overhaul rebuilt the systems, workflows, and culture behind the work. The result: a sharper story, a stronger brand presence, and an agency ready to compete on the global stage.

Creative Strategy • Executive Creative Direction • Brand Identity • Workflow Architecture • Team Leadership

Screenshot 2025-09-30 195306.png
NS Rebrand 01.png
Shark Ninja Thumbnail.jpg

Ninja x Shark DOOH

Shark and Ninja lit up Bangkok’s CentralWorld with a high-energy digital billboard takeover for the new Clean Sense vacuum. Designed for the iconic wraparound screen, the creative exploded with motion—racing through everyday messes to spotlight Smart iQ Pro tech, deep-cleaning power, and intelligent dirt detection. With visuals that felt like they were bursting from the screen, the activation turned product features into a full-sensory spectacle at street level.

Art Direction • DOOH • Motion Design

Shark Ninja Thumbnail_002.jpg
SharkNinja_Thumbnail_02.jpg
_FCB_BARCASQUAD_EXP_BG_FRONT_V1.jpg

FC Barcelona "Avatars"

A bold new step into digital fandom, this official unnamed & unreleased project reimagines how a global football club can empower its supporters. Through customisable digital avatars, immersive storytelling, and interactive content, FC Barcelona invites fans to represent their identity and connect with the club in an entirely new way—blurring the lines between sport, style, and self-expression.

Coming soon.

Creative Direction • Immersive Digital Experience • Brand Narrative

_FCB_BarcaSquad_SoloFemaleHeroSilhouette_4K_V1.jpg
GuessTheCule_45sec_Masculi_9x16_CLEAN_V2.jpg
_SHOWREEL_BREMBO_LOZ_001_16-9.jpg

Turning Energy into inspiration

Commissioned by Italian and global braking innovator Brembo, this series of digital artworks reinterprets the brand’s philosophy—Turning Energy into Inspiration—as a metaphysical journey through motion, transformation, and creation. Exhibited at the Italian Embassy in Tokyo, Japan the collection translates raw mechanical force into surreal, sculptural digital forms, exploring the intersection of precision engineering, artistic expression, and futuristic design.

Digital Art • Brand Collaboration • Immersive Experience

Brembo_Thumbnail_v1.jpg
Brembo_Thumbnail_v2.jpg
_BLK_CAVIAR_SHOWREEL_HALO_TVSHOW_SCENE_03_THUMBNAIL_0063_00000.png

Halo Season 2 Teasers

Three animated teasers for the series Halo Season 2, designed to ignite anticipation across social. A high-impact blend of series-faithful detail, narrative tension, and Silver Timeline world-building.

 

Coming Soon.

 

Creative & Art Direction • Social Campaign

Halo_Season_2.jpg
Halo_Season_2_03.jpg
13 blocks ft niska_image_001.jpg

Tieks (feat. Niska) by 13 Block

Visual VFX support on Tieks (feat. Niska) by 13 Block — forging a cinematic fusion of street culture, digital motifs, and youth energy. Stylised post-production, urban grit, and pop-culture references (gaming, FPS, battle royale aesthetics) embody modern French youth globally.

VFX • Creative & Post-Production • Music Video

13 blocks ft niska_image_002.jpg
13 blocks ft niska_image_003.jpg
bottom of page